What The Pros Don’t Want Amateurs To Know: The Truth About Twitter
Whats the truth about twitter?
It is the same as a chatroom from a communication standpoint. There is one difference though, there is no room in the chatroom, it is decentralized conversation. Instead of communicating by visiting a confined space, you are just saying it into the open. Whoever is tuned into you, hears it. Which is why famous bloggers love it so much. They get to make more noise, and the more people tune in, the more people hear them. In Twitter, the room is gone and all that is left is an ego, craving popularity. The more people who hear them, the more people link to them. In turn, many organic inbound links come in from those who have heard, optimizing the A-List Bloggers’ SEO.
So you say ah? Yea, what your saying is obvious.
And my retort, maybe it is now that I said that, but droves of people are drinking the Social Media Kool-Aid. What is actually happening would better be referred to as social media littering. These A-List bloggers are leaving such big footprints online, that it tunes out the millions of smaller murmurs. It is not that they do this from ill motivation, but from surviving off of being heard. (Which is also why they are probably more prone to depression. If you job is being heard, and you aren’t, things can unravel quickly.)
In a tidal wave, to an onlooker, it looks like one solid wall of water coming at them. But from the standpoint of a humming bird, it could see that each particle of water was creating its own ripples on the wave. To the humming bird, it wouldn’t be a wave, but instead a whole different ocean. We are the ripples upon waves, we have an effect, but it is only visible from a certain, probably more personal, perspective. But the waves are gaining momentum and the ripples are getting dragged along for the ride. We aren’t being noticed at all anymore.
Part of the beauty of the web is that it is a fringe, separate from normal society, and most of all, democratic. It is interesting to see how quickly people re-aggregate, work together, and prosper in another world. It is also interesting to see how quickly, human nature kicks in and people return to casts of normal society. I’ve heard before, “The more something changes, the more it becomes the same” It applies best to the net.
It was different, it was fringe, it was a democracy. Now, it is an amplification of normal society. People are hyper popular, and hyper last week. You don’t just get to see Britney’s snizz, you see it, when it happens. I have heard before that the Internet levels the playing field of economics and society. I want to be on record saying it will not level the playing field, it will only further all the disparities that exist in normal society.
Twitter and the hyperpopular bloggers of today, are the best example we have to date of just how quickly we become the same. We are falling in line with what is popular, the next big trend, and hanging on the words of what the popular say. I’ve heard this story before. Where was it? I got it, it is called high school. You can almost picture which A-listers would have been as a stereotypical high school role. Now in order to get elevated to their ranks, you have to have an older brother who knew them, or they have to be your friends.
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- Keeping It All In Perspective
- Nothing I Can Say, Hasn’t Been Said Already
- The Power of Belief and The Current State of Social Networking
- Recession or not, people have lost confidence. What does this mean for marketers?
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